I didn't have anything to do with this project, but the floor looks identical to the hickory floors we put in our house.

Yes, natural hickory with a wide plank. A lovely floor for warmth but staying to the modern side.

Hickory is both beautiful and durable. Its a very hard species and holds up well to foot traffic. You can really do a lot with the species in terms of finishing as well. Here is project we just finished last year in Cupertino.