PurezaWood

James and the PurezaWood team took great care of us every step of the way. Merchandise Mart quality at a fraction of the price! Highly recommend PurezaWood

So happy with our new floors from Purezawood. They are so beautiful and make our home look stunning! We get so many compliments on them and couldn’t have asked for more!

Amazing quality wood flooring. A great decision to go with higher quality flooring. 2nd to none . I definitely recommend using this flooring.

As an interior designer, I started working with Pureza a few years ago in my search for quality wood floor solutions for my clients. They knocked it out of the park with a recent installation for my client in Wicker Park last year. The project was also featured in Dwell this month! James is a passionate pro, and myself and my client never felt like there was any doubt that we were getting quality, as well as learning so many interesting details about the process they follow. Can't wait to partner on more in the near future!

For those of you with discerning design taste or perhaps unsure of what flooring company you’d like to purchase from, I hope that this review provides you with the necessary information to make a sound decision. The word “discerning” essentially sums up my job as an architectural designer. It’s something that I practice everyday and I enjoy it very much. When choosing a Pureza floor, only the finest materials are sourced for the hardwood floors. The wear layers of white oak oak are sourced from France. The core layers are made of premium Baltic birch plywood. Having the options of a custom finish which includes stain color, wood texture, sheen, grading and edge style, along with options for wear layer thickness, board widths, board lengths, type of cut (rift and quartered vs plain sawn) is a Designer’s Dream. You will definitely find the perfect Pureza floor for your needs. The price point is by far the best in the high quality wood flooring industry. Not only is the quality superb, have you had an opportunity to visit a showroom or receive a floor sample? The tangible floor sample is “drool worthy” or “swoon worthy!” Take your pick of either phrase please. James and his entire team are consummate professionals. They worked with me for a little over a year and a half before I made a decision. Each call, they communicated with me as though it was my first time calling. How many companies do you know of who would still make time for you after 1.5 years if you haven’t purchased anything? They were so gracious with their product knowledge and willing to address any concerns or answer any questions I had along the way. Due to my profession, I was already an informed customer. Thanks to James’ flooring industry acumen, I have edified my understanding of the entire flooring selection and installation process. I believe this insight has greatly benefitted me and will serve me and my clients very well. Charles Eames once said “the details are not the details, they make the design.” There is no bigger design “detail” metaphorically or literally speaking than a beautiful and well constructed floor. Although it may be sophisticatedly understated, it is the one essential design element that anchors the rest of your design. When chosen properly, a beautiful floor allows the other design elements in your space to shine. If a wood floor could be an heirloom piece, a Pureza floor would have such a designation. I have installed Pureza flooring in my own home. I can attest to its exceptional quality and the marvelous and luxurious beauty that these floors exude. It has truly been transformative. My hope is that not only will the beauty and quality of having a Pureza wood floor benefit me and my clients but you as well. Choose wisely. I sure did.

Pureza has the best quality product and is a must go to for flooring. The service has been excellent and our floors are gorgeous.

Amazingly beautiful product that looks better every day. Owner stands by his product and really really wants the client to be happy.

We chose to buy our wood floors from James because he cares, he's very knowledgeable and he's got the best product out there. James and his team are very easy to do business with, they've answered all our questions, made great recommendations and if we had to do it all over again, there's no doubt that we'd be calling James!

We used Pureza for our basement remodel and absolutely love it. We ordered in finish Elmhurst. It's beautiful and exactly as pictured. The owner, James, is great to work with and the ordering process was straightforward and easy. We highly recommend!!

All I can say is WOW! Daniel was our sales guy, he and the Pureza team was very thorough, transparent, patient, ethical, knowledgeable, always there to take our calls or texts and Daniel, certainly the most experienced flooring person we encountered from all the places we went. We spent close to 2 years deciding on our floors and we are big procrastinators on decision making. Once we came to Pureza Wood we knew, this was the perfect fit for us with their professionalism and expertise they passionately show. We went for their most popular floor, which is Elmhurst and they were very flexible with working on pricing with zero pressure and made us feel we could trust a company, after we been messed around with deposits from very untrustworthy suppliers. If you ever decide to go to Pureza Wood, work with Daniel and the team. Especially if you are procrastinating.

We are so happy with our PurezaWood flooring. After moving into our new house, my husband and I evaluated several different flooring options and PurezaWood was by far the best quality we found. We worked with Daniel who was great and extremely transparent throughout the entire process. Alyssa was also very efficient and communicative in helping us with the logistics/installation piece. Our new floors are absolutely beautiful and we have had several guests comment on how great they look. We will definitely be using PurezaWood in the future!

Our family is happy with our new floors! Much higher quality than what you can find at the other stores. It was really hard to find real French oak which was what we were looking for and it turned out great! Top of the line floors and even better service.